Learn More
Learn more about The Path and its mission – and register to be part of our community
SVP, Global Head of Insights & Analytics
Nick Graham
What is it that you can uniquely bring that other people can’t bring? Leaning into that strength rather than trying to fill gaps all of the time. ... That was the best piece of career advice I ever got.
What is it
that you can uniquely bring?
SVP, Global Head
of Insights & Analytics
2+ years
VP, North America
Insights & Analytics
4 years
Senior Director
Global Insights & Analytics
4 years
Senior Consultant,
Director
6 years
Project Director
2 years
Account Manager,
Planner
3 years
Modern History
& French
Joined as head of Insights & Analytics to drive transformation of function; direct team of 40+
and indirect team of 350+
IMPACT: Developed new vision and roadmap to futureproof Insights & Analytics team, including critical capabilities, skills and competencies
Moved to U.S. team, leading Insights & Analytics team of
~65 for North American
Beverages business
IMPACT: Developed new
approach to category forecasting and innovation foresights; built end-to-end strategic planning process
Switched to corporate role, leading Insights & Analytics
team for PepsiCo’s global beverages portfolio
IMPACT: Led global repositioning of Pepsi, Aquafina and 7Up, as
well as long-term innovation strategy; overhauled PepsiCo’s approach to brand equity
Joined brand and innovation strategy consultancy, eventually running U.S. office and leading a team of 25+
IMPACT: Extensive experience in brand positioning, innovation strategy and insights; innovation training across CPG, consumer healthcare and pharma
Joined brand and innovation strategy consultancy, responsible for managing consulting projects
IMPACT: Repositioned several global brands; developed long-term innovation opportunities
for CPG clients
Started at large advertising and
PR agency, learning ropes of account management
and planning
IMPACT: Developed positioning and communications strategy for finance, consumer tech, apparel firms, and nonprofits
Have always been interested in why things happened, what drives human behavior and the power of communication
Hover + to reveal details on role and impact
Nick’s Path
What Mondelez’s Nick Graham says is the source of competitive advantage for any organization
What one a-ha moment revealed about unlocking growth
SVP, Global Head of Insights & Analytics
Nick Graham
Learn More
Learn more about The Path and its mission – and register to be part of our community
SVP, Global Head of Insights & Analytics
Nick Graham
What is it that you can uniquely bring that other people can’t bring? Leaning into that strength rather than trying to fill gaps all of the time. ... That was the best piece of career advice I ever got.
What is it that you can uniquely bring?
SVP, Global Head
of Insights & Analytics
2+ years
VP, North America
Insights & Analytics
4 years
Senior Director
Global Insights & Analytics
4 years
Senior Consultant,
Director
6 years
Project Director
2 years
Account Manager,
Planner
3 years
Modern History
& French
Joined as head of Insights & Analytics to drive transformation of function; direct team of 40+ and indirect team of 350+
IMPACT: Developed new vision and roadmap to futureproof Insights & Analytics team, including critical capabilities, skills and competencies
Moved to U.S. team, leading Insights & Analytics team of ~65 for North American Beverages business
IMPACT: Developed new
approach to category forecasting and innovation foresights; built end-to-end strategic planning process
Switched to corporate role, leading Insights & Analytics team for PepsiCo’s global beverages portfolio
IMPACT: Led global repositioning of Pepsi, Aquafina and 7Up, as
well as long-term innovation strategy; overhauled PepsiCo’s approach to brand equity
Joined brand and innovation strategy consultancy, eventually running U.S. office and leading a team of 25+
IMPACT: Extensive experience in brand positioning, innovation strategy and insights; innovation training across CPG, consumer healthcare and pharma
Joined brand and innovation strategy consultancy, responsible for managing consulting projects
IMPACT: Repositioned several global brands; developed long-term innovation opportunities
for CPG clients
Started at large advertising and
PR agency, learning ropes of account management
and planning
IMPACT: Developed positioning and communications strategy for finance, consumer tech, apparel firms, and nonprofits
Have always been interested in why things happened, what drives human behavior and the power of communication
Click + to reveal details on role and impact
Nick’s Path
What Mondelez’s Nick Graham says is the source of competitive advantage for any organization
What one a-ha moment revealed about unlocking growth
Powered by
Welcome to The Path
SVP, Global Head of Insights & Analytics
Nick Graham
Cookie Policy
Privacy Policy |
Legal Mentions |
© 2024 Ipsos All Rights Reserved
thepath@ipsos.com
We welcome you to contact us at
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Learn More
Learn more about The Path and its mission – and register to be part of our community
SVP, Global Head of Insights & Analytics
Nick Graham
What is it that you can uniquely bring that other people can’t bring? Leaning into that strength rather than trying to fill gaps all of the time. ... That was the best piece of career advice I ever got.
What is it that you can uniquely bring?
Click + to reveal details on role and impact
Nick’s Path
What Mondelez’s Nick Graham says is the source of competitive advantage for any organization
What one a-ha moment revealed about unlocking growth
Powered by
Welcome to The Path
SVP, Global Head of Insights & Analytics
Nick Graham
Cookie Policy
Privacy & Policy Protection |
Legal Mentions |
© 2024 Ipsos All Rights Reserved
thepath@ipsos.com
We welcome you to contact us at
Powered by
Cookie Policy
Privacy Policy |
Legal Mentions |
© 2024 Ipsos All Rights Reserved
thepath@ipsos.com
We welcome you to contact us at
Powered by
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